Ladbrokes

Oct 18, 2016

The original company was founded in 1886 but changed name in 1902 when relocating their operations to London. Since then, it has been a trustworthy operator in the UK gambling market. Their biggest products are the Ladbrokes Bingo and the Ladbrokes Sports, but the Ladbrokes Casino only offer 230 games. They have been in the business for over a century, so one could think that they should have more casino games available at this point. Especially when comparing them with for example Dunder, who offer ~900 casino games since their launch in 2015! But Dunder is a casino site, while this site offer every single gambling product. Nobody can have it all.

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Total Score

  • Usability 80% 80%
  • Bonus Offers 52% 52%
  • Games Offered 92% 92%

Special Offer!

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Spend an evening in the Ladbrokes Bingo

I enjoy any thrilling experience of the day, slow and fast. The Ladbrokes bingo is a perfect example of a slow thrill. You can actually win up to £1000 daily from 50p bets in this bingo client. There are multiple bingo games and rooms available, to ensure that every player find something that they like. The bingo rooms offer bingo games on 75, 80 & 90 balls. There’s also a number of special bingo rooms which are available during specific hours. The beauty about the bingo rooms is that basically everyone can afford to play it since the Ladbrokes bingo tickets can be purchased for as low as 1p per ticket! If you like to gamble but never gave bingo a go, try it out today. You get a £40 bonus after spending your first £10 in the Ladbrokes bingo section. For more information, check out the Ladbrokes Bingo section through the site.

The Ladbrokes Sports / Exchange

There’s more than one way to bet on sports at this site. You can bet on regular odds by visiting the Sports section, but you can also play on the exchange site where the payout ratio is determined by all other player bets on the same match/event. You might wonder how that works, I mean it doesn’t really make sense that players play against each other instead of playing against the betting site itself… They manage to offer this service to players anyway, simply because they charge a small commission fee for every bet. We all know that many small streams eventually form a river. You never bet against the operator when you play in the Ladbrokes exchange section since each incoming bet affect the current odds at the site. Imagine that £20,000 has been staked in total for team A to win, while £20,000 has been staked in total for team B to win. This would mean that the odds for each team to win would be exactly the same. It’s beautiful as well as incredibly innovative concept.

Ladbrokes Mobile Apps

When visiting the mobile app page through the desktop site, you’ll notice 15+ apps. Each app has been customized for a certain product. You can even play bingo through a Ladbrokes app! To play through an app, you first need to download it. The easiest way would be to check out the desktop site and read up on all the apps first. I would actually start off by simply logging in through the mobile site. You can find the mobile site from your mobile by searching for ladbrokes login in any search engine. After having checked out the mobile site, you might have a better idea about what products you’ll be playing which should make it easier to determine which Ladbrokes app to use. If you only play a certain product, a Ladbrokes app might be the best choice for you. But if you however are using multiple products, you are probably better off by sticking to the mobile site. And by the way, the apps require access to your personal mobile data, which is another reason to use the mobile site instead.

Spin in the Ladbrokes Casino

The Ladbrokes Casino is not what you would expect. As an experienced gambler, I expected more than 1000 casino games from a gambling operator who’s been in the game for over a century. In reality, the total amount of casino games accumulates to 230 – which is a disappointment to be frank. There are live casino games, slot machines and table games, but only from 3 game providers. I hope that they will start look into adding more game providers into the mix soon, mainly to offer a complete gambling experience in the Ladbrokes Casino section. There are so many casino operators to choose from nowadays so in order to survive, gambling operators need to be innovative and put 101% of their focus on the user experience. 3 game providers is nothing compared to sites like Netbet & Dunder who offer casino games from over 20 different game providers. Spending money in the Ladbrokes casino is a waste of money in my opinion, there are tons of other casino operators who does a better job, thus deserving my deposits more than these guys.

Summary

The most favored products are the Ladbrokes Bingo & Sports/Exchange. The casino section could be better, but I would like to refer to a quote: “they can’t all be winners” – Bad Santa. I guess that 90-95% of their focus is aimed towards the bingo and sport products which is probably the reason to why the casino section is so far behind. The Ladbrokes exchange section works like the Betfair exchange, payout ratio & sizes are being set by incoming bets on the different outcomes. You will be able to find some cool betting features throughout their selection of games. This site is decent when it comes to gambling on bingo and sportsbook products, but the casino is lacking a bunch of game providers and it also need more variation in the different casino games.

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